In August, the awaited conference has arrived. On August 4, with the theme "Setting Sail for a New Chapter," Treezo Group's 2024 Mid-Year Service & Supplier Marketing Development Conference grandly opened in Linyi, Shandong. This event is not only a continuation of past achievements but also a forward-looking gathering, focusing on industry discussions, cultural exchanges, innovation displays, and win-win cooperation.

On the opening day, over a thousand industry experts, partners, media representatives, service providers, and suppliers gathered to witness significant moments such as the signing of the industry-academia-research strategic cooperation agreement with Zhejiang University, the launch of the upgraded Zinc Antibacterial Graphene Eco-Board, and the appointment ceremony of Treezo’s Chief Scientist. These milestones exemplify Treezo’s relentless pursuit of innovation and leadership.

 

Treezo has continuously innovated and made breakthroughs using products as the carrier. The company focuses on aesthetics, practicality, cultural heritage, and environmental sustainability in its home furnishing products. New 2024 products like the Selected Wood Veneer Board, Texture Finish Board, National Charm Series Paper-Faced Gypsum Board, and Gloss Finish Board have received widespread acclaim. Through this conference, Treezo aims to convey the strength of exemplary models and embark on a new chapter of brand elevation and grand ambitions.

 

Strength in Intelligence and Craftsmanship

From the Seven Sages of Langya to the wise and literate of later generations, Linyi has always been a place of great cultural heritage and scholarly prominence. This rich cultural background, along with Treezo’s deep connection with Linyi, made it the perfect location for the conference. Here, Treezo’s two intelligent manufacturing plants showcase the company’s technological prowess.

 

With the completion of three manufacturing sectors and six intelligent plants, Treezo is steadily advancing from "manufacturing" to "intelligent manufacturing leadership," from "product supply" to "national standard leadership," and from "basic materials" to "trend-setting products." The company is on a path of high-quality development characterized by green manufacturing, resource conservation, and recycling.

 

 

Aiming High, Forging Ahead

 

In the face of a slowing global economy and a complex market environment, Treezo Group’s Chairman, Mr. Lu Tonghua, delivered a keynote titled "Decisions Determine the Future." He outlined strategies for overcoming challenges and achieving stable growth.

 

Ms. Tian Maohua, Vice President of Treezo Group, followed with a presentation on "Industry and Market Analysis," providing forward-looking insights and strategies for achieving new heights.

 

Mr. Liang, Director of Treezo Group’s Brand Department, then shared a comprehensive presentation on "Leading with Confidence," showcasing the brand’s confident leadership through five major themes and a panoramic perspective.

 

Strategic Alliances for Win-Win Cooperation

To enhance research and manufacturing capabilities, Treezo signed an "Industry-Academia-Research Strategic Cooperation Agreement" with Professor Gao Chao from Zhejiang University’s Department of Polymer Science and Engineering. Chairman Lu Tonghua presented the appointment certificate to Professor Gao as Treezo’s Chief Scientist, marking the beginning of a new chapter of strategic alliances and win-win cooperation.

 

Graphene, known as the king of new materials, has wide applications. To delve into cutting-edge research, Dr. Sun Haiyan from Deheng Technology Group/High-Green Technology was invited to present on "Professional Technologies in the Graphene Field," showcasing its advanced applications.

 

A Solid Agreement, Unyielding Cooperation With this industry-academia-research cooperation as the starting point and the launch of the Zinc Antibacterial Graphene Eco-Board as the beginning, Treezo and High-Green Technology will continue to push the application and research of graphene materials in the building materials and home furnishing sectors, enhancing the quality of healthy and sustainable living.

 

Sailing Forward with Determination At the strategic cooperation’s new starting point, Treezo will join forces with its seven marketing regions (including Sichuan Branch), Osbon, and suppliers. With the momentum of nine ships sailing upstream, Treezo aims to excel and create a "technology, fashion, and health" cultural board that enriches thousands of homes and adorns China.