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The Power of a Model | Anchoring the Dual-Carbon Strategy, Treezo Group's Path to Sustainable Low-Carbon Development

2024.04.15

As China continuously advances its "carbon peak and carbon neutrality" development strategy, industries across the board have announced their ESG strategies centered around key terms such as "dual carbon," ESG, and sustainable development. These strategies aim to achieve the goals of "carbon peak and carbon neutrality" through various means and measures, enabling companies to explore a path to green and sustainable development while solving practical problems and enhancing business value.

As a company always focused on green and low-carbon development, Treezo Group has steadfastly maintained its corporate positioning of "green healthy homes," concentrated on supporting the national dual-carbon strategy, fulfilled its corporate social responsibilities, and resolutely followed the path of green and sustainable development.

Guided by the Six-Green System, Advancing Green Practices Long before the national "dual carbon" strategic goals were set, Treezo Group had proactively implemented various green initiatives, establishing its distinctive "ESG Six-Green System"—green charity, green supply, green manufacturing, green products, green services, and green management. This system aims to further promote sustainable cycles of energy and ecology, assisting in achieving high-quality green and low-carbon development and high-level protection of green living spaces.

Today, Treezo's long-term exploration in the ESG realm has been actualized in aspects such as corporate development, social responsibility, and home living. The group has been recognized as the "2023 ESG Pioneer Enterprise" for its achievements in green low-carbon development and deep cultivation of green manufacturing.

Guided by the "ESG Six-Green System," Treezo Group starts with raw materials and covers the entire process from R&D and design, manufacturing, to market delivery. The group has also transformed and upgraded to intelligent manufacturing, establishing a comprehensive green manufacturing system. Since 2016, six green, low-carbon factories equipped with digital and intelligent production systems have been established in Tancheng, Rizhao, Pizhou, and other locations. These factories not only demonstrate Treezo Group’s deep commitment to green and low-carbon environmental initiatives but also highlight its firm steps and outstanding achievements on the path of sustainable development.

Low-Carbon Technology Innovation, Accelerating Green Upgrades On the path to "dual carbon empowerment and green development," Treezo Group consistently maintains a forward-looking vision and relentless spirit of exploration, continuously advancing the iterative upgrade of green technologies. With technological innovation as the engine, the group drives the company towards an even greener and lower carbon future.

In 2023, Treezo took concrete actions by establishing a low-carbon technology institute, becoming a director unit of the National Carbon Footprint Innovation Alliance, and signing the Green Forest-Treezo cooperation agreement. The group also jointly with the Forestry Industry Association, released the "Dual Carbon Five-Year Plan," aimed at comprehensively advancing the dual-carbon strategic planning.

The innovation in low-carbon technology also represents the group’s efforts to strengthen the link between academia and industry, achieving an organic integration of scientific research with government, industry, academia, and research sectors. This will further promote the company’s green upgrade. The implementation of the "Dual Carbon Five-Year Plan" focuses on low-carbon directions, utilizing the green supply chain system to bring more environmentally friendly and low-carbon home products to the public, driving the green development of the eco-friendly home industry.

Achieving New Rhythms in Forests, Relaunching Green Charity As a practitioner of green development, Treezo Group consistently adheres to the green charity philosophy of "trees for a decade, shaping people for a century," integrating environmental protection with humanistic spirit.

Years ago, Treezo actively participated in afforestation projects in Yunnan Shizong, Shandong Tancheng, and other areas. After a decade of relentless efforts, the afforestation area has reached 1.1 million acres, absorbing up to 24 million tons of carbon dioxide annually, making a significant contribution to mitigating global warming. These initiatives have also greatly advanced the local poverty alleviation efforts, benefiting 82,000 forest farmers and achieving a win-win situation for both ecology and economy.

Furthermore, the group is continuously expanding its green footprint. Through initiatives like "I Have a Tree Growing in Aksu," Treezo brings green hope to the distant region of Aksu in Xinjiang. Additionally, it participates in more green charity actions like Zhejiang Province's Precious Tree Seedling Donation and Afforestation, encouraging more people to join in afforestation efforts and contribute more to building a beautiful ecological environment and social harmony.

Realizing Carbon Peak and Carbon Neutrality, Significant for China’s Green Transformation April 22nd marks the 55th World Earth Day, coinciding with the 25th anniversary of Treezo Group's establishment. The group will continue to uphold its original intention of "making a good board for the people," actively take on social responsibilities, and deeply engage in the green upgrade of the entire industry chain, promoting green development among upstream and downstream enterprises. Treezo will continue its steady and long journey on the low-carbon path, with firm belief and visionary insight, constantly exploring and practicing low-carbon lifestyles, supporting the achievement of dual-carbon goals, and contributing its strength to building a better future.