Enterprise Mission
Create a healthy home environment and lead a quality life
At the inception, the company maintained its commitment to brand, environmental protection, and quality. On the path of exploring green, circular, and low-carbon development, by innovating craft technologies to increase wood utilization, it saves forest resources, strives to improve product quality, perfects the customer service system, and provides green and healthy home products, fulfilling the aspirations for a beautiful life.
Enterprise Vision
One good board, assembling the future
"One good board" is the original intention of Treezo. "Assembling the future" represents the unlimited possibilities created by Treezo Group that are not confined by time, space, or categories, because "the infinite distance and countless people are all related to Treezo."
Enterprise Values
Perseverance, Integrity, Enjoyment in Work, Excellence in Action
Perseverance: Promote the spirit of hard work, self-motivation, and self-discipline, continue to learn and grow, constantly improve and surpass oneself. Integrity: Integrity is the foundation of one’s character, gain trust through honesty, everyone has altruistic thinking, transforming stakeholders into partners fighting shoulder to shoulder for mutual wins. Enjoyment in Work: Dedication and enjoyment lead to expertise! Selflessly dedicate, bravely innovate, and realize life values. Excellence in Action: Value classical Chinese scholarship, actions speak louder than words, unite knowledge and action, take initiative, realize oneself, pursue excellence.
Enterprise Spirit
Dragon Boat Spirit
Core Values of Corporate Culture
Pursue excellence, give back to society
Enhance learning and exchange, combine Eastern and Western models, liberate innovative thinking, achieve steady and leapfrog development, cultivate cultural connotations, and gratefully give back to society.
Corporate image terms
One boat, one wood, one household
one life, one generation
"One boat" represents Treezo, "one wood" represents the industry, and "one household" symbolizes the company’s commitment to innovative design and high-quality, safeguarding our healthy home.
"One life, one generation" interprets two aspects: one is to always remember the mission to "create a healthy home, lead a quality life" letting the Treezo brand be passed down through generations;
two is through deep leadership of company culture, to inspire employees to be proactive, consider the company as their home, and grow deeply rooted in Treezo.